The marketing strategies have changed. Initially
manufacturers offered all the colour options at one go. But now they release
them one by one after certain intervals. What it does is – it keeps a check on
their costs, but more importantly it brings the motorcycle to headlines again!
It is more prevalent for slightly bigger motorcycles and this is precisely
what Bajaj is up to.
They launched the Pulsar RS200 in March last year in yellow
and red – both dual colour options. The blue-white combo was given a miss for
India. In September 2015 they introduced the much awaited (demon) black colour.
And next in line could be this – black-grey glossy finished dual tone colour of
the 2017 version which was showcased at an event in Turkey very recently.
New
2017 Pulsar RS200 Changes
There are these minor differences in
cosmetics…
- The new and slightly different decals. A less prominent
‘ABS’ moniker on the front mudguard.
- The silver-black colour on the exhaust canister is
inverted in this new colour – the tip is black on the new colour.
- Dotted white rim stripes which are going to every
Pulsar in the market.
- Dark Greyish brown colored foot step assembly. It is
silver in the current models. Same colour has gone to the crankcase cover
(it is rusty golden for the current models).
No mechanical changes are known at
the moment.
The colour co-ordination we have talked about above lends
the motorcycle a slightly richer taste and it also looks a wee bit
muscular. Chances are that Bajaj may launch it up in the coming few months
along with the 2017 Pulsar NS200 FI which was also revealed at the same
event.
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